GS1 Standards for Identification

The GS1 icon for the identify-phase

Identify

GS1 Standards for Identification are used to uniquely distinguish all products, logistic units, locations, and assets across the supply chain from manufacturer to consumer.

Did you know?

Capgemini’s 2014 Digital Shopper Relevancy Report clearly shows that product data influence sales: 66% of respondents said the ability to compare products was extremely or very important. GS1 Global Trade Item Number ensures that products compared are identical.